Web design & follow-up · Philadelphia

I build websites for
local businesses that
actually bring in calls.

Most small business sites just sit there. I build the site, the phone and the follow-up as one setup, so someone who finds you at 8pm actually reaches you instead of hitting voicemail.

• More appointments

  The site turns visitors into booked jobs instead of browsers.

• Never lose a missed call

  Every call you can’t take gets answered or texted back the same minute.

• Never think about posting again

  Google, Facebook and Instagram kept current without you touching them.

Most local websites are a brochure nobody reads. Yours should be booking work while you sleep.

People first. The system is the backup.

Your phone rings the way it always has. You pick up when you can. The system only steps in for the calls that would otherwise have gone to voicemail — and when it does, it takes a message or books the slot, then hands you the whole conversation. You can read it, change what it says, or take over mid-sentence.Always Answered plan and up, from $397/mo

What it will and won’t do

• It only picks up when you can’t. Your phone always rings first.
• It says up front that it’s an assistant. It never pretends to be a person.
• Anyone who asks for a human gets one. Every time.
• It books simple appointments. Anything about price, or anything complicated, it takes the details and hands it to you.
• You get a transcript of every single call.

Process — design, engine, growth

I design your site

Drawn for your business, not picked from a template. You see it before anything is built.

I wire up the rest

The phone, the messages and the follow-up all connect into the site, so nothing lives in a separate place.

You get on with the work

Calls get answered, jobs get booked, and you see every one of them without logging into anything.

What “I design your site” actually means

Five phases before a single line of the real thing gets written.

Brief, sitemap, wireframe, visual design, then build and test. It’s non-linear — phases loop back when something doesn’t hold up — but nothing gets skipped, and you see the work at every stage.

I build every Novex site myself. No team, no account manager, no handoff — the person who designs it is the person who answers the phone.

Pricing — published, per tier

No surprise bills. No vague retainers. No discovery-call pricing games — every dollar is public, so it can’t depend on what I think you’ll pay.